FTC's Approval of the Google/Ad-Mob Deal, Explained

Noah Elkin is a senior analyst with eMarketer who covers trends in mobile marketing, usage, content, devices and commerce. In addition to his analyst duties, Noah is co-founder and co-chair of the Search Engine Marketing Professional Organization (SEMPO) Emerging Technologies Committee, which focuses on developing thought leadership around the intersection of search and new content and technology platforms like mobile, interactive TV and social media. He also serves on the Direct Marketing Association's iDirect Leadership Committee. He'll explain this deal during our 10 minute conversation.