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Interview with Barry Salzman, CEO of YCD Multimedia

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John Havens

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John C. Havens interviews Barry Salzman, CEO of YCD Multimedia, seasoned digital media executive and early pioneer of the Internet advertising industry. As the CEO of YCD Multimedia, a leading provider of digital in-store media solutions, he is focused on helping marketers leverage the impact of digital media by bringing many of the advantages of online advertising to bricks-and-mortar retailers.

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