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As the co-founded of TeamWorks Media, Jay predicated on the notion that purpose-driven organizations have the power to change both the world and their bottom lines through a well-told story. As technology evolved, Jay saw a marketplace need for both large-scale, emotionally engaging content and the ability to help clients get that work in front of the right people at the right time in the right place.
Jay is a leader in digital media property creation and creating content-driven solutions to change the trajectory of a client’s business. He is a regular on the content marketing speaking circuit including recent speeches at American Marketing Association (AMA) Non-Profit Summit, AMA Higher Ed Summit, Portada Sports Marketing Summit and Vistage (Worldwide Peer CEO Network) to name a few.
Jay has had the privilege of working with a wide range of clients at TeamWorks Media, including significant partnerships with ESPN, the Big Ten Conference, MLB, Comcast, Converse, Gatorade, Northwestern University, National Baseball Hall of Fame, Procter & Gamble and more.
He started his career as a sports television producer for Fox Sports Net and won an Emmy for his work covering the Michael Jordan-era Chicago Bulls. A Rhode Island native, Jay lives in Lake Bluff with his wife Tanya and their three girls.
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The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
