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Specialist is developing rich technologies for websites and author of HTML5 Mobile Websites, Matthew David describes the power of mobile sites for marketers and brands. Matthew provides insights into connecting with customers through mobile technology, and building relationships with today's untethered customer. Matthew points out that the technology is not complicated, and as a result, marketers should readily embrace the connective power of mobility. Matthew shares tips for creating websites that really, to avoid the cost of paid programmers, and to enrich the marketer's familiarity with the technology. Discover the power of mobile, and its future as a marketing and branding tool, that enriches and deepens relationships with customers. Today's customer is using mobile technology, and to find that customer, it's imperative for brands to be part of the mobile revolution as well.