Making the Case for Support in Times of Change

Writing a compelling case for support is not always as easy as it seems.  In Case Development 201, Communications Consultant Andrew Brommel writes “an organization’s case for support is ultimately ‘your message to your donors—why should they give to your organization?’  In this day and age of increased competition for fewer dollars, your answer to the funders’ question must be stronger than ever before.

Lauren Wesley, Director of Development for the North Lawndale Employment Network in Chicago, will share strategies for developing a case for support in times of change, and how we can dovetail those efforts with electronic peer to peer fundraising campaigns like #GivingTuesday.  Again, we encourage you to call in with questions at the 30 minute mark.

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