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Connecting the Dots Radio

Connecting the Dots Radio

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Lee Watts discusses how to connect the dots between marketing, strategy and leadership issues for small to midsize companies.

On-Demand Episodes

We are in the fourth quarter of the year! It's time to finish strong with your marketing, branding and strategy. ashby & watts consulting will provide 6 points on how you can finish strong this year!

One of the most discussed topics is branding, however, we often overlook the emotions tied to branding. This brief podcast will discuss the importance of emotional branding.

Love him or hate him, we can surely learn a few marketing lessons from Donald Trump. His campaign started off as a sort-of joke to him being the lead candidate. I will outline five of his marketing strategies and how we can apply these to... more

There are many ideas on how to market during the holidays. Lee Watts offers five ideas on how to market your business or organization during this busy but fun time of year.

Networking can be hard. However, it is the powerful thing you can do to grow your business. This podcast will offer practical tips on how to be intentional and powerful with your networking.

Events can be powerful opportunities to expand your brand. I will offer 7 strategic tips to have a successful event and expand your brand.

Becoming an influencer is critical for marketing and leadership. It is something that you cannot ignore or expect to just happen. You must be intentional. This podcast will address practical ways to become an influencer in your market.

A good brand is critical for any organization and leader. This podcast will discuss how to create an impactful and powerful brand.

Most businesses and organizations are on social media, yet many complain that they don't get the results that they want. This podcast will provide some common mistake that are made by businesses.

It is critical to know the first commandment in marketing strategy - "know thy audience." Many business owners want to skip past the important step of identifying your target audience and positioning yourself to speak and sell to that... more

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