Social Celebrity - Guest Melissa Biernacinski - Imagine Communications

Confused about what PR companies do?  Not sure what public relations can do to help your business?  It's time to talk about public relations with our guest Melissa Biernacinski, the Director of Public Relations/Reputation Management with Imagine Communication.  We have talked about the importance of Reviews with Brian Williams of Five Star Economy.  Social media is a definite outlet for people to put up their feelings about the companies they deal with. What happens when your company experiences something negative?  Melissa will help us understand what a PR company does to mitigate this circumstance.

We will also discuss how you can get media coverage for something that is happening with your business.  What is a Press Release?  How should it be used to be effective?  How do you get local media attention?  National media attention?  

Join us for a great discussion on public relations and how it relates to all your other marketing such as social media and email marketing.  Each week we want to share information that is valuable to YOU and YOUR business.